Wireframes are the blueprint of the future. The future of information architecture, layout, UX and UI. Wireframes tell the raw story before the final completed scenes. We detail all wireframes from start to finish starting with a grid structure that gives us the flexibility we need for content modules and components. Pages are never static because pieces of content will be reused and resized for the appropriate device.
If users don’t like your website or know how to navigate, no matter how good the content, you’ve got problems. User experience (UX) is one of the most important issues in digital design today. Users expect to find what they want, get what they need and enjoy the experience before moving. And they do move on. We are well versed in the latest user experiences, knowing what works, what doesn’t work and why. We also watch trending issues in the designs of user interfaces (UI), sorting out the useful from the fad to make sure your content is delivered appropriately.
Design of digital marketing is defined by the flexibility of modules & components. Think mobile first. It’s important that we understand your audience, know who we are designing for, the depth of content, and any technical requirements that need to be met. Responsive web design should include progressive enhancement – adding non-essential enhancements to more full featured devices and more advanced browsers. At the same time we’ll also work to streamline designs with selective reduction in order to keep the most essential content on the widest variety of devices and browsers.